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Mobile marketing generally refers to marketing on or with mobile devices. It can include any marketing activities though mobile whether it is an online shopping or sms notification for a product advertisement. Mobile marketing includes research to understand mobile user’s nature, designing according to mobile platform, and adopting various techniques of mobile marketing strategies. Make sure that people are continuously getting emails, sms, mms, and other means of advertisement in order to get connected with you.
SMS and MMS marketing bring a tremendous change in marketing. Now users are getting offers and discounts or get notified for sale via sms or mms.
Location based services are specially conducted through cell phone networks. It is used to send advertise or other messages to user based on location.